I improve your business profiles, local listings, and homepage so customers find clear, consistent information about your business. You get six defined deliverables and a report showing exactly what changed.
Work within my control is completed within 14 calendar days after payment, required access, and business information are received. Platform approvals can take longer.
Start by message, email, phone, or a free 15-minute call. I’ll review your business, confirm the scope, and check that this is the right fit.
For one established local business with an editable website and an online presence that needs attention.
Search and AI responses vary. The report documents what appeared before and after; a short-term change does not establish that the work caused it.
This is designed for businesses with good reviews, one location, and an existing editable website—but outdated details, incomplete profiles, or unclear website information.
You’ll need to provide accurate business information, approve your business facts, and supply the access needed for the work.
Yes. Before I start, you get a full refund. After I start, you pay only for finished stages and get the rest back. See the full terms.
The work improves the accuracy, consistency, and clarity of your business information. I can’t promise rankings, AI recommendations, leads, or revenue.
It starts on the day I receive payment, all required access, and business information. That day counts as day one. I confirm your start and due dates in writing.
Items requiring platform verification or approval are submitted within the setup period. Your report identifies pending items, blockers, and who needs to act next. Pending approval does not remove a purchased deliverable.
The homepage work stays within your existing layout and includes up to 300 words of copy edits. Website rebuilds, new pages, custom development, paid advertising, ongoing SEO, and ongoing monitoring are outside the package.
It covers completion of the six agreed deliverables. If work within my control is incomplete at handoff, I’ll complete it at no additional charge within 10 business days after you notify me. Missing access, information, or third-party approval may affect completion; the full remedy is explained below.
New businesses without profiles may be better suited to the $249 Local Launch Kit. If you’ve already completed that package, we review the work already done and confirm the remaining Visibility Setup scope in writing before you pay.
I’m Tiara Williams, founder of Bailey McKay Marketing. I bring 10 years of digital marketing agency experience to helping small businesses improve how they appear online.
You’ll know what I’m working on, what changed, and what needs attention next.
Built into the work: before anything is changed, you approve a one-page business facts sheet with your correct name, contact details, hours, services, service area and verified credentials. Every profile and listing is matched to it.
The $997 is paid in full after our fit and scope review and your acceptance of the agreement, before work begins. Payment alone doesn’t start the clock: the 14-calendar-day setup period starts on the day I have received payment, all required access, and business information, and that day is day one. I confirm your start and due dates in writing.
What I need from you: Payment in full, access to your website and Google profile, and basic business information. The 14-calendar-day clock starts on the day I have received all three.
The setup period is 14 calendar days. Work within my control is completed within that period. Items that need platform verification or approval are submitted within that period, though the platform’s approval may take longer. Your handoff report lists each pending item, what is blocking it, and who needs to act next. A pending approval doesn’t remove a deliverable from what you purchased.
I guarantee completion of the agreed work, not rankings or placement in search results. An agreed deliverable is one of the six listed above. If an agreed deliverable within my control is incomplete at handoff, I’ll complete it at no additional charge within 10 business days after you notify me. If completion requires missing access, information, or third-party approval, I’ll identify the blocker and give you an updated completion estimate.
Business days are Monday through Friday, excluding observed U.S. federal holidays. Dates and deadlines use U.S. Central Time. This definition applies to the 10-business-day remedy. It doesn’t convert the 14-calendar-day setup period into business days or change when that period starts.
The $997 is split into seven work stages, each with a listed price. If you cancel, that list decides what you’re refunded.
Before work begins: if you cancel before I start paid work, you get a full refund.
After work begins: I keep only the listed price of stages that are fully finished and refund the rest. I don’t charge for an unfinished stage. The reporting stage is refunded unless you’ve received the completed report. The review-request stage is refunded unless you’ve received the actual link and template.
If access or information never arrives: if I don’t have the access and business information I need within 30 calendar days after you pay, either of us can end the work in writing. You’re refunded for the stages I haven’t finished, using the same list.
If I can’t finish: if work within my control is still incomplete after the 10-business-day completion remedy, you’re refunded for the unfinished stages.
What doesn’t earn a refund: platform delays or rejections, or search results that don’t change, don’t by themselves earn a refund for work I delivered properly. This isn’t a satisfaction or results guarantee.
How refunds work: I start any refund within five business days after I get your cancellation notice or decide a refund is due. It goes back to your original payment method with a written list of anything I kept. Your bank decides when it shows up. No store credit unless you agree to it.
Not a full website rebuild or redesign, new pages, layout changes, custom development, substantial additional copywriting, paid ads, ongoing SEO, free ongoing monitoring, or a long-term contract. Anything outside the six is quoted separately.
Just opened, with no profiles yet? The Local Launch Kit ($249) sets up your Google, Facebook and Instagram profiles first.
Already a Launch Kit client? The Visibility Setup adds work the Kit doesn’t cover: Bing and Apple listings, up to 10 directory listings, homepage clarity improvements, a review-request message template, and before-and-after reporting. Your Google profile is reviewed against your approved business facts sheet rather than rebuilt from scratch.
We go through what’s already done and confirm the remaining work and scope in writing before you pay. See the Launch Kit
Part of the visibility assessment is looking at what Google, Google Maps, ChatGPT and Gemini say about your business for the same ten customer-style searches, before and after the work.
I fix the information those tools read, such as your profile, listings and homepage. I can’t control what they say, and results vary from one search to the next. The report records what changed and what hasn’t, and a short-term change doesn’t prove the work caused it.
I don’t promise rankings, AI recommendations, leads or revenue. Nobody can honestly promise what Google or ChatGPT will say.
Start however is easiest. I’ll review your business, website access, and priorities, and confirm whether the Local Visibility Setup is the right fit.
Have a question or prefer to start by message? Tell me a little about your business and what you need help with. I’ll reply within one business day.